Odds and Ends 

App Annie acquires analytics firm Libring, bringing ad tech-related insights to its platform

App Annie, a go-to source for mobile app market data and analytics, is expanding its platform with the acquisition of mobile analytics provider Libring. The deal will allow App Annie to present its mobile app market data side by side with advertising analytics data, in order to paint a more complete picture of an app’s performance and revenue. Already, App Annie customers leverage its platform to track key metrics related to their app’s growth and usage, like downloads, active users, retention numbers, demographics, rankings, reviews, competitive analysis, and more. But…

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Can Facebook get the teens back?

Facebook is coming for the teens and it wont stop until they are entertained. The Informationreports that New Product Experimentation (NPE), a nascent subsidiary of Facebook, has released two new apps geared towards teenagers. With NPE, led by executive Ime Archibong, the social media giant hopes to develop riskier projects more rapidly in order to stay competitive in the dynamic social media space. The apps, Bump and Aux, have recently appeared in Apples Canadian App store. Bump is a matchmaking app for connecting students from the same school. Aux integrates…

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Pillar launches with $5.5M from Kleiner Perkins and others to tackle your student loan debt

A new startup aims to help you get your student loans under control. Today, an app called Pillar, backed by $5.5 million in seed funding led by Kleiner Perkins, is launching a simpler way for consumers to better understand their student loan debt — and even pay it off early. To do so, the app connects with your student loan servicer and bank, then makes personalized suggestions based on your loans, your income and your spending. When it finds a way you can make a bigger dent in your overall…

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Twitter introduces a battery-saving Lights Out dark-mode option

As promised back in January by Twitter CEO Jack Dorsey, the company today is rolling out an even darker version of the app’s existing dark mode. Before, Twitter’s dark theme was more of a blue-ish shade instead of a true black, which not everyone seemed to like. Now, there’s an optional setting that makes the current dark mode more of a pitch black. To use the new feature, you’ll first visit the Twitter app’s “Settings and Privacy” section, then click on “Display and Sound.” From there, you can toggle on…

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Headlines 

Co-parenting app raises privacy questions when courts get involved

CoParenter is a logistics and communication app for custody arrangements.Image: Vicky Leta / Mashable  Welcome to Small Humans, an ongoing series at Mashable that looks at how to take care of – and deal with – the kids in your life. Because Dr. Spock is nice and all, but it’s 2019 and we have the entire internet to contend with. Legally mandated app usage is officially now a thing.  Say hello to coParenter, an app designed to facilitate the often-fraught dealings of two non-married or separated individuals trying to jointly…

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US iPhone users spent, on average, $79 on apps last year, up 36% from 2017

Apple’s push to get developers to build subscription-based apps is now having a notable impact on App Store revenues. According to a new report from Sensor Tower due out later this week, revenue generated per U.S. iPhone grew 36 percent, from $58 in 2017 to $79 last year. As is typical, much of that increase can be attributed to mobile gaming, which accounted for more than half of this per-device average. However, more substantial growth took place in the categories outside of gaming — including those categories where subscription-based apps…

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Facebooks gaming hub Fb.gg launches into beta on Android

This summer, Facebook launched Fb.gg, its online gaming hub and Twitch competitor, designed to attract game streamers and their fans to watch videos on Facebook instead of on rival sites. The destination shows videos based on which games and streaming celebrities users follow, plus Liked Pages and Groups, and other featured suggestions of what to watch. Now, Fb.gg is expanding to mobile with its launch on Android. The new app, first spotted by Sensor Tower, arrived just a few days ago and is currently in beta testing. According to its…

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Google will lose $50 million or more in 2018 from Fortnite bypassing the Play Store

When Fortnite Battle Royale launched on Android, it made an unusual choice: it bypassed Google Play in favor of offering the game directly from Epic Games’ own website. Most apps and games don’t have the luxury of making this choice – the built-in distribution Google Play offers is critical to their business. But Epic Games believes its game is popular enough and has a strong enough draw to bring players to its website for the Android download instead. In the process,  Unlike Apple, which only allows apps to be downloaded from…

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Headlines 

How to Secure Your Accounts With Better Two-Factor Authentication

Hopefully by now you’ve heeded the repeated warnings from your friends and loved ones (and friendly, beloved internet writers) to use two-factor authentication to secure your digital accounts. That’s where access to Facebook or Twitter or your online bank—anything that supports it, really—requires not just a password but also a special code. Not all two-factor is created equal, however. For better protection, you’re going to want an authenticator app. Yes, the easiest way to implement two-factor is with SMS, receiving a text with an access code every time you try…

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Headlines 

The Rules of Regramming

So you want to re-post an Instagram photo. Maybe it's a group shot from your college reunion published by one of your friends, or maybe it's a meme that you think your brother would love. On Twitter, you'd hit Retweet. On Facebook, you'd press Share. On Instagram, you'd tap … nothing, because that option doesn't exist. For its part, Instagram has deliberately resisted adding a "regram" button. As Instagram CEO Kevin Systrom put it to WIRED last year, "that decision is about keeping your feed focused on the people you…

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Odds and Ends 

Instagram now allows businesses to schedule their posts

Instagram today made a long overdue change to its product that social media managers have wanted for some time – it will allow businesses on Instagram to schedule their posts. Before, there were unofficial means to aid with this – like tools that would send out a push notification to remind you to publish a post at a given time, for example. But no functionality was available in Instagram itself. The closest Instagram got was the added support for Drafts, which allowed social media managers and other users to prep…

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