Odds and Ends 

Pokmon GO maker Niantic is coming to TechCrunch Sessions AR/VR

Niantic is one of the few companies in the augmented reality world making some actual goddamn revenue. As such, it didn’t feel right not to have the company that built Pokémon GO represented at our one-day Sessions AR/VR event this Thursday in LA. I’ll be sitting down with the company’s AR research lead Ross Finman at the event to talk about why augmented reality is so important to Niantic’s future and why AR tech can actually make tomorrow’s games and apps more engaging. The game maker struck gold with Pokémon…

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Odds and Ends 

Niantics follow-up to Pokmon Go will be a Harry Potter AR game launching in 2018

Niantic Labs had tremendous success with Pokémon Go, which paired their expertise in building location-based augmented reality mobile experiences with a top-flight IP with a ravenous fan base. So, it stands to reason that we should expect a similar fan response to Harry Potter: Wizards Unite, an AR title set to launch in 2018, co-developed by Warner Bros. Interactive and its new sub brand Portkey Games. Niantic building a Harry Potter game similar to Pokémon Go was rumoured last year, when the company noted that it had acquired the rights…

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