Barack Obama’s new PSA features Chance the Rapper and Steph Curry

Barack Obama, Chance the Rapper and Steph Curry have teamed up for an inspirational new PSA. The former President shared the new ad for his independent mentorship organisation, My Brother’s Keeper (MBK), on Christmas Eve. Obama established MBK in Feb. 2014 to address opportunity gaps facing young men of color.  “I want you to know, you matter. There is nothing, not a single thing, that’s more important to the future of America than whether or not young people all across this country can achieve their dreams,” Obama says in a…

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Twitter now lets brands make their own custom hearts for Periscope live videos

Those little hearts you tap to signal to a live videos creator that youre enjoying the content might look a little different on Twitter in the future. The companyannounced todaya new way for brands to engage fans through live video it will now let themcreate their own custom hearts for use inPeriscopes live video. The customizations can be used alone or combined with pre-roll ads in brand sponsorships of broadcasts, says Twitter. The first campaign to feature custom hearts already went live, with NBC Universal being the debut client. The…

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